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Explainer

How SaaS affiliate programs are different

Recurring commissions, higher price points and customers who stay: why SaaS programs pay affiliates differently.

Damjan · Growth

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In the ever-changing world of digital marketing, SaaS (Software as a Service) affiliate programs are pretty unique. They offer lots of cool perks for both businesses and affiliates. These programs aren't your typical run-of-the-mill affiliate setups. Nope, they're a whole different ball game, especially tailored for subscription-based services and software goodies.

Recurring Commissions: So, here's the deal: SaaS affiliate programs pay you, the affiliate, a cut of the subscription fee every time someone signs up through your link. And guess what? You keep getting paid as long as that person stays subscribed. It's like the gift that keeps on giving!

Higher Price Points: SaaS stuff usually costs more than a one-time purchase product. But hey, that means you, as an affiliate, get a bigger slice of the pie when you make a sale. Plus, the higher price tag often means customers see more value in what they're buying, which makes selling it a whole lot easier.

Illustration of a person between two profile cards

Customers Stick Around Longer: With SaaS, customers tend to stick around for the long haul. Since they're paying monthly or annually, they're more invested in making the most of what they're paying for. That means more chances for you to earn commissions from the same person again and again.

Lifetime Deals for Affiliates: Some SaaS affiliate programs offer lifetime deals. That means you get a cut of everything that person buys from the company, forever! So, it's in your best interest to keep those customers happy and coming back for more.

To wrap it up, SaaS affiliate programs are pretty sweet. You get paid again and again, the products usually cost more, and customers stick around longer. Plus, with all the extra perks like lifetime deals and early access to new stuff, it's a win-win for everyone involved!

Written by

Damjan, Growth at Tolt

For affiliates

Reviews

  • “Smooth Setup, Excellent Affiliate Management”

    We use Tolt to automate our affiliate program management, solving issues with previous tools. It offers a great dashboard and chat access for affiliates, manual lead submission, and an email feature, reducing our program’s operation time by 90%.

    Switched from FirstPromoter

    To automate affiliate program management.

    Shubh A.Head of Growth

    Exhibit 007Left FirstPromoter
  • Capterra

    “Super easy to set up + works great”

    Tolt is great. I was able to get it set up and running in less than hour. It does exactly what you need it to do and you don’t need to actively manage. Huge time+cost saver when it comes to setting up an affiliate program.

    Alternatives considered: Tapfiliate, Rewardful

    Tolt had a better interface, and was quicker to set up

    Lior N.Founder · Staffing and Recruiting

    Exhibit 005Chose Tolt over Rewardful
  • Capterra

    “Best program to get your affiliate program setup and run on it’s own”

    Tolt is a part of my daily life as I manage Creately’s Affiliate Program.

    Ease of use is the main factor when it comes to Tolt, coming from PartnerStack it was a breeze to transition to Tolt’s platform and setup the program. Their team was super flexible and provide fast response when requested for support.

    Switched from PartnerStack

    Availability of flexible options.

    Milinda U.Manager, Partnerships

    Exhibit 003Left PartnerStack